What are Email CTAs?

Gustavo Grossi

Last Update há 3 anos

Email call-to-action (CTA) is any design placed in an email signature, made to prompt an immediate response or encourage an immediate commercial behavior.


A CTA most often refers to the use of images, words or phrases that can be incorporated into sales scripts, advertising messages, or web pages, which compel an audience to act in a specific way.

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